Doinn Expands into the Brazilian Market, Launching in São Paulo.
Doinn, a SaaS platform and service provider catering to teams and companies in the cleaning sector serving the short-term rentals industry, announces its entry into the Brazilian market, commencing operations in São Paulo.
For years, Doinn has been closely monitoring the ever-evolving trends in the short-term rental sector in Brazil.
According to Noelia Novella, CEO of Doinn, “Finally, we believe the industry has reached the right level of maturity for Doinn to bring its unique value and enhance cleaning operations and associated services.”
The initial response has been exceptional, indicating a positive reception from cleaning teams, companies, and key players in the short-term rental sector in São Paulo.
Doinn aims to establish significant partnerships and contribute to the operational efficiency of Brazilian companies in this dynamic market.
Brazilian Market, €4.8 billion
Brazil, with its 425,000 short-term rentals, has witnessed remarkable growth in the sector. In 2022, short-term rentals through platforms generated €4.8 billion (approximately R$24.5 billion) in spending on transportation, shopping, entertainment activities, and restaurants. This figure represents a staggering 31% increase compared to the previous year.
What makes this expansion even more promising is the economic impact on services associated with the sector. Guest expenditures on services have driven 115,000 jobs in the country, highlighting Brazil’s potential as a strategic market for innovations like those offered by Doinn.
Operational Efficiency
Noelia Novella, CEO of Doinn, shares her perspective on this ambitious initiative: “We believe that Brazil is not only a growing market but also a conducive environment for our platform and services. We are excited to contribute to the operational efficiency of short-term rental sector businesses in Brazil.”
Doinn, having already established its presence in various international markets, sees this expansion as an opportunity to provide innovative solutions and enhance cleaning operations in one of the world’s most dynamic markets.
About Doinn
Doinn is a leading SaaS and service platform dedicated to optimizing and simplifying cleaning operations for teams and companies serving the short-term rental sector. With a solid presence in various European markets, the United States, and Australia, the expansion into Brazil represents a strategic move for the company.
For more information, please contact: hello@doinn.co
